Our proposal was to refresh the education organization's brand completely first, creating design guidelines to develop a new website that accurately reflects its new identity and values. We will streamline the navigation to improve the user experience, creating a more cohesive and user-friendly site optimized for desktop and mobile users. A brand refresh and site redesign will help the organization better connect with its target audience, improve engagement, and achieve its goals.
Joint project with Ramiro Giunta
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